Why Is It Important To Invest In A Brand Shoot?
Being a dedicated & driven business owner like yourself understands the importance of quality in your marketing. With that being said I'm sure you are aware of the importance of the constant push and regular basis of your brand showing up on socials.
What's the point of a brand shoot?
Most brands focus on photographing their products and talking about their services. Although that is an important part of course, ultimately you are your company. You had not only a vision, but you made it a reality, and worked hard every day to provide your customers with lovely items & over the top services.
Your customers, and prospective customers deserve to see YOU, & YOUR company's story/message!
What does a brand shoot do for me?
Enhances your online presence
Brand shoots mean tons of photos! With your new abundance of photos you can use it to plan your social content for months to come – never having to worry that you have nothing new to post or have your customers waiting for product updates or advancements. With A good mix of portraits and lifestyle shots it’ll give you a variety all while you tell the unique story of your business.
Instant website upgrade
Most people will make a judgment on your website after the first 4 seconds of viewing it. With that being said you need a strong visual intro that will intrigue your website users interest, making them want to stay & view more. Therefore capturing you and your products allows you to take your businesses visual aesthetics to a whole new level.
Puts a friendly face to a name
A customer/client seeing who you are, and how you operate allows them to get a taste of your passion, personality, as well as helps customers and prospects connect with you. Once people see the owner behind the brand they are almost 97% more likely to develop trust in your brand and be a reliable client.
Truly versatile assets
Whether you're looking for a feature in a local magazine, or want your socials to look visually aesthetic, having quality personalized photographs at hand is so useful for a number of purposes. Having these photos already ready allows for easy submission to individuals that are part of a company or community you are looking to get into. This not only speeds up the process but allows you to make due dates for closing submissions.
Strengthens your brand identity
Having a mass amount of images to select from allows you to show off all your different sides of your personality and different aspects of your work, all while using your brand colors. Staying in the color scheme of your company allows for that true visual aesthetic to pop and really tell your brand's story the way you want it to be told. It is important to find a photographer that truly represents and reflects your brand's story and personality and is willing to work with you and consider your ideas and requests. This will all lead to strengthening your brand exponentially.
